Seven52 Studios:
Smart Site
Why you should have a smart site
Smart sites are AI-powered, business-optimized websites made to convert the traffic that they get. Meaning that when a prospect goes to your site, it gets them to take some kind of action. Whether starting a conversation with your chat bot, putting name, email phone number into the capture page, the Facebook pixel following them from your website to Facebook with ads by capturing their IP Address, or even having the copy speak to your prospect in a way that convinces them to take action.
These smart sites will work for you 24 hours a day trying to collect valuable leads and other information in order to help you increase your chances of closing more deals. That’s why it’s important that you get a smart site as opposed to a standard site.
What’s included in a Smart Site?
- Conversion focused copy
- Competitor Research
- Mobile Optimization
- Capture page
- Chat feature
- Facebook Pixel
- Conversion focused design
- CTA on every page
- Capture Page Offer
- Contact Box Offer
- Conversion focused header (headline, subheadline, bullet points, CTA, button/form)
- Other conversion focused ideas such as reviews, testimonials, offer ideas, etc
Conversion-Focused Copy
We pride ourselves on crafting conversion-focused copy that speaks directly to your prospect.
We have an in-house team of skilled copywriters dedicated to understanding your needs and crafting compelling messages tailored specifically for your business. That’s why our copy is meticulously crafted to resonate with your audience, driving them to take action.
How are Smart Sites powered by Artificial Intelligence?
- Meta Pixel: Once the machine learning algorithm has access to this data, it helps you to serve highly personalized ads.
- AI Conversational Chatbot: Simulate human-like customer interactions on websites through the use of NLP and Machine Learning.
- AI-Powered Videos: Our videos utilize AI generation to create captivating, personalized videos for your website.
Competitor Research
Gain a competitive edge with our comprehensive competitor research services. We analyze your competitors’ strategies, strengths, and weaknesses to provide valuable insights for refining your own approach.
By understanding the market landscape, you can tailor your marketing efforts more effectively and stand out in your industry. Our research helps you identify opportunities for growth and areas where you can differentiate your brand, ultimately leading to increased success and market share.
Mobile Optimization
Ensure your website is optimized for mobile devices to provide a seamless user experience. With mobile traffic accounting for a significant portion of online visits, it’s crucial to cater to mobile users’ needs.
Our mobile optimization services focus on responsive design, fast loading times, and intuitive navigation, ensuring that visitors can easily access and engage with your content on any device. By optimizing for mobile, you can improve user satisfaction, boost engagement, and increase conversions, ultimately driving more revenue for your business.
Capture Page
- Enhance Lead Generation: Capture valuable leads by offering enticing content, promotions, or incentives on your capture page.
- Nurture Leads: Use captured leads to fuel targeted marketing campaigns, nurturing them into loyal customers over time.
- Engage Visitors: Design capture pages that engage visitors and prompt them to take action, boosting your email list and conversions.
- Drive Conversions: By effectively utilizing capture pages, you can grow your customer base and drive conversions efficiently.
Chat Feature
Enhance customer engagement and support with a chat feature on your website. Provide instant assistance to visitors, answer their queries, and guide them through purchasing.
A chat feature adds a personal touch to your website, helping you build customer trust and increase conversions. By being available to assist visitors in real-time, you can address their concerns promptly and ensure a positive user experience, leading to higher satisfaction and repeat business.
Facebook Pixel
Improve your Facebook advertising strategy with the Facebook Pixel. By tracking user interactions on your website, you can optimize your ad campaigns for better performance and higher conversions.
The Pixel allows you to retarget users who have already shown interest in your products or services, increasing the likelihood of conversion. With precise targeting and tracking capabilities, you can maximize the ROI of your Facebook ads and drive more conversions for your business.
Conversion-Focused Design
Optimize your website’s design for conversions with a focus on user experience and engagement.
- User Experience Optimization: Ensure your website offers a seamless and intuitive user experience, making it easy for visitors to navigate and find what they're looking for.
- Engagement Enhancement: Use compelling visuals and interactive elements to captivate visitors and keep them engaged with your content.
- Strategic Element Placement: Place important elements such as call-to-action buttons and forms strategically to encourage visitors to take action.
- Clear Navigation: Make sure your website has clear and logical navigation, allowing visitors to easily move between pages and find relevant information.
- Mobile Responsiveness: Optimize your website for mobile devices to provide a consistent user experience across all devices.
- A/B Testing: Continuously test different design elements and layouts to identify what resonates best with your audience and drives conversions.
- Conversion Tracking: Use analytics tools to track user behavior and conversion rates, allowing you to refine your design and improve conversion rates over time.
Facebook Pixel
Improve your Facebook advertising strategy with the Facebook Pixel. By tracking user interactions on your website, you can optimize your ad campaigns for better performance and higher conversions.
The Pixel allows you to retarget users who have already shown interest in your products or services, increasing the likelihood of conversion. With precise targeting and tracking capabilities, you can maximize the ROI of your Facebook ads and drive more conversions for your business.
Capture Page Offer
Increase lead generation with a compelling offer on your capture page. Provide valuable incentives such as exclusive content, discounts, or free trials to entice visitors to share their contact information. By offering something of value in exchange for their information, you can generate more leads and potential conversions for your business.
Our capture page offers are designed to be irresistible, motivating visitors to take action and engage with your brand further.
Contact Box Offer
- Engage Visitors with Compelling Offers: Provide a valuable resource, such as a free consultation or downloadable content, in your contact box to encourage visitor engagement.
- Increase Lead Capture: By offering something of value upfront, you can increase the likelihood of capturing leads and driving conversions.
- Enticing and Relevant Offers: Our contact box offers are designed to be enticing and relevant to your target audience, helping you build a strong customer base and drive business growth.
Conversion Focused Header
Grab visitors’ attention and drive conversions with a conversion-focused header. Use a compelling headline to capture their interest, followed by a concise subheadline that highlights your unique selling proposition. Use engaging bullet points to showcase the benefits of your products or services, and include a clear call-to-action (CTA) that prompts them to take the desired action.
With a well-crafted header, you can effectively communicate your value proposition and compel visitors to convert.
What’s included in a Standard Site?
Standard sites are basically just good-looking websites. Even if you get a standard site instead of a smart site it will still look just as good as a smart site but it will not convert nearly as well as a smart site can because it will not have any of the marketing elements that a smart site has. Also, the copy is generally generated with softwares like ChatGPT so it is not written by a copywriter.
- Website Redesign
- Mobile optimization
- Competitor Research
AI-Powered Videos
Check Out the Websites we’ve Done
Hollywood Juice Bar at Alvins
Part of the challenge of creating a website for a Juice Bar on a beach in Florida is making it stand out from the other Juice Bar websites online. So with this in mind, the design had to be great, and we had to carefully build each section to be informative and engaging to the viewer.
The Chiro Clinic
We created a website that serves as a gateway to a world of comprehensive wellness, offering a range of chiropractic services designed to enhance your physical health, mental well-being, and overall vitality. Navigating our website, you’ll find a wealth of resources to support your wellness journey. Learn about our team of skilled chiropractors and their specialized areas of expertise.
Sentinel Landscaping
The website’s aesthetic elements, including color schemes, typography, imagery, and branding elements, are carefully crafted to reflect Sentinel Landscaping’s brand identity and resonate with their target audience. Our team created a website that stands-out and features a one-stop resource for transforming your outdoor space into a beautiful oasis that reflects your style and enhances your property’s value.
Ready to Smash Your Growth Goals?
Are you tired of a lackluster website that fails to attract and convert leads?
Don’t miss out on potential customers because of a subpar website.
Invest in a website that truly represents your brand and makes a lasting impression. Upgrade your online presence today and watch your business soar.
